How Emotion Affects Entrepreneurship: Katya Vilchyk on the Impact Trauma Has Had on Her Business

As entrepreneurs, it’s our job to be a clear channel for our clients so they can reach their next-level selves, but it’s hard to show up fully when we’re in a traumatic space ourselves.

The current situation in Ukraine is incredibly challenging for those directly impacted, and their loved ones all over the world. It’s really hard to be fully mentally present when you’re dealing with fear, sadness and anxiety. However, the trauma can also be a catalyst for great things. 

How is one entrepreneur dealing with being impacted by world events? Is it possible to take a pause and decompress while we have a business to run?

In this episode, award-winning personal branding photographer, Katya Vilchyk talks about her work, and the challenge of running a business while experiencing a trauma.

Three Things You’ll Learn In This Episode

Why personal branding isn’t just about great photos

What steps does Katya use to make sure branding photos showcase your personality, tell your story and draw people in? 

The challenge of running a business during a traumatic time

When the prognosis for our world feels very bleak, how do we take care of ourselves and still serve our clients at the highest level? 

How our emotions affect our businesses

Difficult times will affect us negatively, but are there also ways they can inspire us?

Guest Bio 

Katya Vilchyk is Atlanta's award winning lifestyle photographer specializing in custom lifestyle and brand photography. To grow a business online, you have to show your face. You have to give your audience a real person to connect to. This was the realization Katya came to when she started growing her Photography business. Her love for photography was inspired by watching her own daughter experience all the firsts she never wanted to forget. 

As Katya began to expand her expertise and experienced the fear of becoming the face of a business, she realized one thing: Showing up for your business should be fun! From that point on, Katya wanted to offer a Branding experience that didn't feel like work, but actually inspired the women she worked with to fully embrace the beauty and value they have to offer. She wanted to offer an experience that brought out genuine smiles and the joy that comes from proudly building a business you love.

For more information about Katya, her services and membership, visit https://www.atlantabrandingphotographer.com.